Apple celebrates the New Year in Japan with free gift card promo and engraved AirTag trackers،
Apple is currently running a gift card promotion in Japan while also offering a specially engraved AirTag that celebrates the upcoming Year of the Dragon. Celebrating the New Year is always a big holiday in the country, with businesses closing their doors for a few days and some companies, like Apple, offering special promotions on their products. Like last year, Apple plans to reward buyers of its devices in Japan with a free gift card. Last year, gift card values ranged from $30 to $240 depending on the item purchased.
This year, the duration of the New Year promotion in Japan is doubled from two days previously to four days. The exact dates the promotion will run in Japan are January 2, 2024 to January 5, 2024. The typical gift card is worth 11,000 yen and will be given to buyers of the latest third-generation
iPhone SE, the iPhone 13., and iPhone 14 models. Keep in mind that 11,000 yen seems like a lot of money, but only converts to US$77.
The first 50,000 AirTag buyers will receive a special “Year of the Dragon” AirTag. If you want one, you'll have to go to an Apple Store, as shoppers using the Apple Store
app won't be able to receive a “Year of the Dragon” AirTag item tracker. Last year's AirTag deal delivered an engraved “Year of the Rabbit” item tracker for the first 30,000 units purchased.
It's the Year of the Dragon in Japan and Apple is selling specially engraved AirTags and giving away free gift cards
Apple used to have an interesting promotion in Japan around this time of year called “The Lucky Bag”. The company would fill a few bags with produce and charge a heavily discounted price for them. Consumers spent $300 on their bag and didn't know which of the four available they would receive. The value of these bags ranged between $640 and $1,280 during the 2015 class.
The first 60,000 AirTag item trackers purchased during the promotional period will be engraved to commemorate the Year of the Dragon
That year, each Lucky Bag contained an Apple TV, a special New Year's edition mophie powerstation, a pair of Beats PowerBeats2, an $8 iTunes gift card, and an Incase ICON Slim Pack backpack . The Most Wanted Bag also included an 11-inch Apple MacBook Air and other accessories, including a limited-edition Power Support Air jacket. Another bag, worth an estimated $1,070, replaced the MacBook Air with a 16GB Apple iPad Air 2. Another bag, worth about $814, contained a 16GB Apple iPad mini 3 inside, while the most widely received bag contained a 16GB Apple iPod touch inside.
