{"id":21384,"date":"2024-01-23T17:42:23","date_gmt":"2024-01-23T14:42:23","guid":{"rendered":"https:\/\/wikidollar.net\/21384\/thats-not-very-bright-heres\/"},"modified":"2024-01-23T17:42:25","modified_gmt":"2024-01-23T14:42:25","slug":"thats-not-very-bright-heres","status":"publish","type":"post","link":"https:\/\/wikidollar.net\/?p=21384","title":{"rendered":"That\u2019s not very bright: here\u2019s how Samsung messed up big time with the Galaxy S24 Ultra display"},"content":{"rendered":"

That\u2019s not very bright: here\u2019s how Samsung messed up big time with the Galaxy S24 Ultra display\u060c<\/p>\n

\nLet's talk about some epic tech industry failures \u2013 epic live failures, at that. And let\u2019s see how the Galaxy S24 Ultra joins the brotherhood of \u201cepic failures\u201d.<\/span><\/p>\n
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  1. Although 1998 was more than a quarter of a century ago, the legendary failure of Microsoft Windows 98 at COMDEX is still considered one of the greatest failures on record. The PC running the brand new Windows 98 froze and caused the entire audience to say “Ooph!” after displaying the famous BSoD (Blue Screen of Death).<\/li>\n
  2. Another royal mistake that comes to mind is, of course, that of 2010, when Steve Jobs was unable to properly show the iPhone<\/a> 4 due to connectivity issues. A few moments later, Steve Jobs<\/span> (be Steve Jobs<\/span>) asked the entire audience \u2013 several hundred journalists and event attendees \u2013 to turn off their Wi-Fi devices because they were apparently interfering with his demo iPhone.<\/li>\n
  3. No list of \u201cTop 3 Epic Tech Industry Failures\u201d should go without mentioning the LG disaster of 2013. At the time, LG introduced the LG G2 phone. Someone at LG had the great idea of \u200b\u200bgiving away phones to attendees, but the coupons for a brand new G2 were attached to balloons that were supposed to fly through the sky. Around 20 people were injured after many participants carried BB guns and sharp objects to pop balloons intended for a new phone. \u201cG2\u201d means \u201cGenius x 2\u201d, right?<\/li>\n<\/ol>\n

    <\/p>\n

    Is Samsung about to join this list of \u201cepic fails\u201d?<\/h2>\n

    Aside from a few rather microscopic bumps, the Galaxy Unpacked event on January 17 was a smooth success. The lighting was okay, the presenters didn't stutter, everything seemed to work as it should, the overall pacing was more than okay, and the clips weren't as grating as one might expect. However, Samsung<\/a> made a major mistake with the Galaxy S24 Ultra<\/span> and its display \u2013 it failed to adequately advertise it and show how good it actually is. In case it's not clear, I'm talking about Gorilla Glass Armor on the Galaxy S24 Ultra<\/span>.<\/p>\n

    You see, people are amazed at how glare-free this device is, compared to Samsung's previous champion \u2013 the Galaxy S23 Ultra. Many X\/Twitter tipsters are showing the 2023 and 2024 Ultra flagships side by side and the difference is impressive. Where the Galaxy 23 Ultra's screen is barely readable or with washed out colors<\/a> and contrast, the Galaxy S24 Ultra's screen excels.<\/p>\n

    And, boy, does it give:<\/p>\n

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    During my press briefing with Samsung, they mentioned that the coating on the S24 Ultra (right) reduced reflections by 75%… that's pretty obvious here compared to the S23 Ultra (left) pic.twitter.com\/CNPv8rPdEu<\/a><\/p>\n

    \u2014Daniel Scuteri | Technology with benefits (@daniel_scuteri) January 18, 2024<\/a><\/p><\/blockquote>\n<\/div>\n<\/div>\n

    One might think that this is a retouched photo in favor of Galaxy S24 Ultra<\/span>but more and more users are reporting the same thing:<\/p>\n

    This is made possible through the use of all-new Gorilla Glass Armor, which promises to deliver \u201can unrivaled combination of durability and visual clarity.\u201d As Samsung says: \u201cCompared to a conventional glass surface, Corning Gorilla Armor reduces reflections by up to 75%, improving screen readability and minimizing screen glare in almost any environment\u201d .<\/p>\n

    Where was the Galaxy S23 Ultra, when the Galaxy S24 Ultra needed it?<\/h2>\n
    \n

    I don't know where the Galaxy S23 Ultra<\/span> That's when Gondor fell, but I know it wasn't where it was supposed to be on January 17th. had<\/span> be part of Galaxy Unpacked and had<\/span> stand side by side with Galaxy S24 Ultra<\/span> and boost the celebrity of his successor. What X\/Twitter users are now doing with comparisons, Samsung should have done (in a much better way) Galaxy S24 Ultra<\/span>the unveiling event.<\/p>\n

    The presentation, in my humble opinion (and the opinion of many others), should have focused much more on that glare-free experience that users are now reporting.<\/p>\n

    Here's what people are saying:<\/div>\n
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    Samsung did a huge mistake<\/a> no advertising for it. if Apple did this, it would be in a 10 minute presentation<\/div>\n<\/div>\n<\/div>\n

    …and these are just some of the comments that tipsters and X\/Twitter users have made on the subject.<\/p>\n

    Instead, the Galaxy Unpacked event went the other way: the Corning ambassador talking about the new Gorilla Armor Glass started with hardness<\/a> new material. He then highlighted the scratch resistance of Gorilla Armor. \u201cSuperior anti-reflective properties\u201d were presented at the end of the Gorilla Armor segment, without any concrete examples. What a shame.<\/div>\n<\/div>\n
    <\/p>\n

    If only Apple had that to show\u2026<\/h2>\n

    Many are pointing out the obvious: if Apple had this in their hands, they'd be bragging for days and we'd probably see a whole different event just for the glare-free experience on the hypothetical iPhone. No, really \u2013 can you imagine how Cupertino would act in Samsung's place? Tim Cook reportedly hired director Ridley Scott, NASA and half of Disney, just to get them to come up with nothing less than a Hollywood-quality sci-fi epic starring Mickey Mouse, a Jedi Skywalker (plus Taylor Swift, because why not) and depicts the \u201cGreat display revolution\u201d. Right after that, we heard the engineers for about 17 minutes, and then, Tim Cook<\/span> I'll finish with some additional information on Apple's latest advancement.<\/p>\n

    Crying over spilled milk<\/h2>\n

    What's done is done, the ship has sailed, the bird has flown, it doesn't matter \u2013 Samsung missed its chance to turbocharge (and therefore capitalize on) one of the Galaxy S24<\/span> Ultra's best features.<\/p>\n

    After all, some will use daylight outside the Galaxy S24<\/span> Ultra's AI features. Some won't.<\/p>\n

    But they will all look at the screen<\/span>no matter what they do.<\/p>\n

    Or \u2013 this is a perplexing thought \u2013 perhaps Samsung's marketing masters are acting in mysterious ways. Maybe they \u201cforgot\u201d to show the Galaxy S24<\/span> Ultra's anti-glare screen is on purpose and now they're relying on the media to do it for them.<\/p>\n

    If so, I want my share.<\/p>\n<\/div>\n<\/div>\n