Seeking to catch up with Google, Apple is expected to unveil new AI-based features in iOS 18.
Tipster “X” @Tech_Reve (via
Forbes) recently posted a tweet stating that Apple would use a Large Language Model (LLM) to make Siri “the ultimate virtual assistant and was preparing to develop it into the most powerful AI application in the world.” ‘Apple’. LLM, used on chatbots like ChatGPT, is a language model with a huge amount of data allowing it to understand and respond correctly to a wide range of conversations.
By adding AI capabilities, Apple hopes iOS 18 will help it sell more iPhone 16 series handsets
We said yesterday that based on the weekly report
To light up newsletter written by Bloomberg’s Mark Gurman, Apple plans to add new features and designs to
iOS 18hoping the software can help sell the iPhone 16
series, which will feature very slight hardware changes compared to this year’s models. This dovetails perfectly with @Tech_Reve’s tweet in which he says that the new Siri, using Apple’s internal LLM, will debut at the Worldwide Developers Conference (WWDC) next June and will be available on the iPhone 16 series and future models.
Tipster @Tech_Reve’s tweet explains how Apple will improve Siri using LLM
Maybe this is how Apple plans to sell uninspired hardware using iOS 18. The new version of Siri should be able to better understand natural language and speech patterns. It is unclear whether the virtual assistant will become more of a challenger to the Google Assistant in terms of correct answers.
Siri has been a disappointment for many Apple device users since the virtual assistant was first introduced with the iPhone 4s in 2011. If I may digress, personally I find that in using the iOS Google Assistant app (which you can install by
by clicking on this link) will give you more direct answers to your queries instead of making you read a paragraph from Wikipedia. You can also set alarms and timers using the Google Assistant iOS app.
Gurman says other areas where Apple could introduce AI features include the Pages app by helping users write letters, the Keynote app by helping users build their presentations, and Apple Music by creating lists readings generated by AI. To achieve this, Apple will need to strengthen the AI capabilities of the A18
Pro chipset. When you think about it, this could explain why Apple is rumored to equip all four 2024 iPhone models with the latest A18 Pro application processor (AP) next year.
A big question is whether Apple plans to offer new AI features to older models that will be compatible with iOS 18. Apple finds itself in a difficult situation here because it wants to include as much processing on the device as possible. And adding new AI features just for the iPhone16 range and more could improve hardware sales. But it could also leave a lot of angry iPhone users who won’t be able to easily upgrade next year or even the year after that.
Will Apple allow older iPhone models to be compatible with its new AI features?
Apple may have to allow some of the new features to be handled off-device, although it may wait a few months after the 2024 iPhones are released to give the iPhone 15 Pro and other older Pro units some of the same AI features that we were able to see. with the iPhone16 series. This is what Google is doing with its Pixel phones. The Magic Eraser is a good example.
For those wondering how Apple would use a game-changing upgrade in iOS 18 to help sell the iPhone16 In line with its uninspiring changes, improving Siri and adding new AI capabilities to new phones is the answer.
