Apple might integrate AI into iPhone 16 to rival Galaxy S24

Apple might integrate AI into iPhone 16 to rival Galaxy S24،

Artificial intelligence is making its way to smartphones and contrary to the saying “slowly but surely”, it is progressing quickly and surely. Just recently, Samsung announced its new generative AI model, Samsung Gauss, which will power AI features such as the live translation feature of on-device phone calls in the upcoming flagship. Galaxy S24. Last month, Google launched its latest Pixel 8 and Pixel 8 Pro with a focus on AI. Now, rumors suggest that Apple is also joining the AI trend. Well-known tipster Revegnus shared on X (via Android Authority) that Apple intends to overhaul its virtual assistant, Siri, based on its internal Large Language Model (LLM). Apparently, the Cupertino tech giant is preparing to turn Siri into “Apple’s most powerful AI application.”

Good news:

Apple is currently using LLM to completely transform Siri into the ultimate virtual assistant and is preparing to expand it into Apple’s most powerful AI application.

This integrated development effort is actively underway and the first product is expected to be… pic.twitter.com/rN3Fh3sw7L

– Revegnus (@Tech_Reve) November 9, 2023

The tipster reveals that Apple is actively engaged in the development of this significant improvement to Siri. The first product from this effort is expected to be revealed at WWDC 2024. The plan is to make it a standard feature on iPhone 16 models and beyond. If this claim is true, we could see AI-powered Siri at WWDC 2024, expected to take place in June next year. Previous reports from Mark Gurman of Bloomberg, a go-to source for Apple news, suggested that the improved Siri would only be ready by 2025.

But this recent leak accelerates the timeline by an entire year, likely influenced by the fact that Apple’s main competitor, Samsung, recently revealed its AI model.

As Samsung gears up for a major AI showcase on the Galaxy S24 series, Apple will undoubtedly need additional AI features on iPhones to stay competitive.

Some time ago, Tim Cook himself said that Apple was working on generative AI and had been working on it for years. Previous rumors also support the idea of future generative AI integration in Apple products, with one suggesting that Apple could bring ChatGPT-like features to the iPhone with the upcoming iOS18.