Did Apple Edit The Scary Fast Launch Event On Premiere Pro? Here’s What We Know،
The Cupertino-based tech giant held its “Scary Fast” launch event on October 30, 2023, where it unveiled the new MacBook Pro models powered by M3 chipsets. While the new laptops and chipsets set new standards for the industry to follow, at the end of the event, Apple mentioned that it was shot on the iPhone 15 Pro Max. However, what it doesn’t say is the professional equipment used with the latest iPhone model.
Here’s what Apple says in its official press release
According to an official press release from the company, “all presenters, locations and drone footage of the event were filmed using the iPhone 15 Pro Max.” Documentary filmmaker Brian Oakes led the launch event. The production was advised by Apple’s Pro Workflow video specialist Jon Carr. To film the entire event, the company used expensive equipment, including drones, dollies, gimbals, artificial lighting and other recording devices.
Apple Intro claims event was edited on Premiere Pro
Now, an X Page (formerly known as Twitter) with over 28,000 followers, Apple Into, has claimed that the Scary Fast event was edited using Adobe Premiere Pro. This is surprising because, for years, Apple has invested resources into making its in-house video editing software, Final Cut Pro, better and more efficient. Additionally, Apple mentioned that it edited the video on Mac, but it did not mention the software used. For those catching up, Premiere Pro is available for Windows and macOS users.
The screenshot is not conclusive proof, however.
Page The screenshot shows Liz Orson, editor-in-chief at Apple, and four monitors behind her, which appear to be connected to a MacBook Pro.
However, Apple has not confirmed which software it used to process the launch event. Therefore, we can’t say for sure whether the company actually produced the entire video on Premiere Pro or just previewed a few shots on the platform.
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