iPhone users don't upgrade as often as Android owners

iPhone users don’t upgrade as often as Android owners،

The commonly held view is that Apple is the dominant player in the United States and therefore the iPhone should outsell all others. Android Phones combined. This is not exactly the case, however.

CIRP believes the usage patterns of both groups may explain why the iPhone is not selling better Android Phones in the USA. According to the research firmiPhone users keep their phones longer than Android users, causing them to upgrade to a new model less frequently than Android users.

Only 10% of iPhone owners surveyed by CIRP purchased a new iPhone model within a year of their previous purchase. In contrast, 23 percent of shoppers who purchased a android phone upgraded from their previous android phone during this year.

61% of iOS users have used their previous model for more than two years, while only 43% of Android users have kept the same phone for that length of time.

iPhone users don't upgrade as often as Android owners

The general perception is that iOS users are wealthier, so ideally they are the ones who should be upgrading more frequently. CIRP has a few theories as to why this isn’t the case.

On average, Android Phones aren’t as expensive as iPhones, so an Android user might not mind parting with their old phone. CIRP will shed more light on installment payment plans in another report, but we would also like to point out that there are many more offers on Android Phones than iPhones, again making it easier for buyers to get a new android phone.

CIRP also notes that unlike iPhones which are upgraded every year, most major Android phone manufacturers release multiple models throughout the year, so there are more cases where a user of Android could be tempted to acquire a new model.

Another factor, not mentioned in the report, could be that iPhones generally have better support than Android, which could explain why iPhone users don’t feel obligated to buy a new one. model very often. Plus, because iPhones have faster chips than Android handsets, they have more headroom for future apps.