Apple might integrate ChatGPT-like features on iPhone with the next iOS18،
Big tech players have been deeply immersed in the field of artificial intelligence for some time, and some companies have become forerunners. Google, in particular, is making waves in AI by unveiling its latest AI-powered assistant with Bard. Meanwhile, Microsoft and OpenAI’s ChatGPT is rapidly evolving, now allowing the chatbot to browse the Internet for current, authoritative information, with direct links to sources. But notice that there is a player missing from this technological orchestra? Yes, Apple seems a little late… or is it? According to a report from MacRumorsJeff Pu, Apple supply chain analyst for investment firm Haitong International Securities in Hong Kong, suggests that Apple is considering incorporating generative AI technology into the iPhone and iPad, potentially from the end of 2024.
Pu’s supply chain insights indicate that Apple is preparing to build several hundred AI servers in 2023, with a significant ramp-up the following year. The vision is a combination of cloud-based AI and “edge AI,” involving more on-device data processing. If the rumored timeline for 2024 holds true, we could see generative AI features debut with iOS 18 and iPadOS 18, but the specifics of Apple’s approach remain unclear.
Patience is key as Apple carefully considers how to deploy generative AI while upholding its commitment to customer privacy. While the existence of generative AI features on iPhones remains to be confirmed, the Cupertino-based company has repeatedly expressed its interest in AI.
In a recent interview, Apple CEO Tim Cook shared his views on the company’s AI efforts. Cook revealed that Apple has been working diligently on generative AI for years, conducting extensive research. He highlighted the company’s thoughtful approach, recognizing the potential misuse of AI and associated challenges such as bias and hallucinations. Apple appears to be taking its time to ensure responsible and thoughtful integration of generative AI into its devices.
