It's a Messi: Apple offers a one month free trial of MLS Season Pass to the wrong iPhone/iPad users

It’s a Messi: Apple offers a one month free trial of MLS Season Pass to the wrong iPhone/iPad users،

It's a story as old as time. In an effort to increase the popularity of soccer in the United States, a huge superstar has tons of money to sign with an American team that plays in the latest version of a North American professional soccer league. The ploy first came close to working in 1975, when the New York Cosmos imported the only man associated with soccer at the time who was bigger than the sport itself: Pelé.

Within a few years, the Cosmos were attracting more than 77,000 fans to Giants Stadium and it looked like soccer might become a popular spectator sport in the United States. But outside the Big Apple, attendance was nothing extraordinary. For example, this author was watching the Fort Lauderdale Strikers play in front of a tepid crowd of 13,000. The Cosmos won a title, but it wasn't enough to keep the league going. A new league, MLS (Major League Soccer), was created in 1996.

International superstar David Beckham (as in “Bend it like Beckham”) bought the Inter Miami team in 2018 and last year he brought mega superstar Lionel Messi to the franchise. Interest in the sport has picked up in the United States and at least one American is extremely happy about it. You may have heard of this guy named Tim Cook.

Apple is offering a free month of its MLS Season Pass service to former subscribers

The Apple CEO was excited because Apple has the exclusive streaming rights for Major League Soccer, which will cost you $14.99 per month or $99 for the entire season. Some former Season Pass subscribers are being targeted by Apple with a special offer that will give them a free month of MLS Season Pass. I wonder if Apple is aiming this offer at the wrong people. Why not let those who haven't experienced the MLS Season Pass have a free month to see if they want to subscribe for an entire season?

If you're already a Season Pass subscriber and don't currently have a paid subscription, the offer might be buried in your email inbox (or maybe the spam folder?), or you might have received notification from Apple TV+ regarding the offer. . Additionally, Apple's website has a link offering a one-month free trial. Offer expires April 6. But be warned. Unless you cancel before the free month expires, you will pay a recurring monthly payment of $14.99.