OPPO bets big on generative AI, creates new R&D division for AI tools،
After Meizu, OPPO is the next major Chinese company to focus on generative AI. However, unlike the former, OPPO will continue to make phones and its research and development of AI tools will touch everything related to smartphones.
To give its new business the resources it needs to succeed, OPPO is creating an AI center, intended to strengthen the “AI capabilities and exploring a wider range of user-centric AI products and features.”
Regarding end users, OPPO revealed that in the second quarter of 2024, the Reno11 series will receive advanced generative AI capabilities, including the OPPO AI Eraser function and many others. These AI-based features will be rolled out globally across all Reno11 series phones.
After feature phones and smartphones, next-generation AI smartphones will represent the third major stage of transformation of the mobile phone industry. In the era of AI smartphones, the mobile phone industry and user experience will experience revolutionary changes.
OPPO has already launched its own big language model known as AndesGPT. However, this is only available on the OPPO Find X7 series at the moment. OPPO's generative AI features include a wide range of features, including intelligent photo deletion and phone conversation summarization.
