Disney+ gets exclusive streaming rights to Taylor Swift’s record-breaking concert movie

Following a price increase, the Disney+ streaming platform lost 1.3 million subscribers during its first fiscal quarter of 2024. On Wednesday, Disney+ made an announcement that it hopes to add more subscribers than it lost last quarter. On March 15, Disney+ will exclusively host the streaming debut of Taylor Swift | The Eras tour (Taylor version). This film is the complete concert film and includes the song “cardigan” as well as four additional acoustic songs.

Taylor Swift | The Eras Tour, directed by Sam Screw, is the best-selling concert film of all time, having grossed over $260 million at the worldwide box office. Disney CEO Bob Iger said of the announcement: “The Eras Tour has been a true phenomenon that has and continues to delight fans around the world, and we are very excited to present this electrifying concert to audiences wherever they are, exclusively via Disney+.”

Disney+ subscriptions start at $7.99 per month and these subscribers can view content with ads. Disney+ Premium costs $13.99 per month or $139.99 per year and subscribers can view content ad-free and download content for later offline viewing. Some bundled options are available involving Disney+, Hulu and ESPN+.

You can install the Disney+ application on your iPhone by by clicking on this link. If you have an Android phone, you can download the Disney+ app by by clicking on this link. As the platform's subscriber base fell from 112.6 million to 111.3 million during the fiscal first quarter, Disney+ narrowed its losses at the company's streaming unit by $300 million. Disney expects its streaming business to turn positive in the fiscal fourth quarter of this year. The company says streaming “will ultimately be a key driver of earnings growth for the company.”