HTC says that it will release one to two new mid-range phones every year

Two of the best phones I've ever owned were HTC phones. The underrated HTC DroidDNA was the first phone with a screen with FHD (1080p) resolution and it felt great in the hand. But when there was a problem with the phone, HTC replaced it with the amazing One (M8). This phone was so different from anything any other company was offering at the time, that it made you proud to own one.

Unfortunately, everything went downhill for HTC after the One (M8), leaving it with a slew of spectacular phones in the rearview mirror, including the Sony Xperia X1, HTC Touch Pro, Nexus One, T-Mobile G1, and more. The company seemed to lose the design magic it had when the touchscreen smartphone market was launched with the iPhone.

By Gizmochina, Huang Zhaoying, HTC's senior vice president of global business and marketing, said the Taiwan-based manufacturer is about to launch a new strategy of launching one to two new phones every year. Before you get excited about the prospects of HTC's new flagship handsets, these phones will be mid-range models powered by Qualcomm's Snapdragon 7 series of mid-range applications processors.

HTC claims that the Snapdragon 7 chipsets are more tailored to its customers' needs than the high-end, high-performance Snapdragon 8 line of application processors. And HTC says it will prioritize what it considers the most important feature of a smartphone: communications.

We'd love to see HTC return to the days when it created some of the most intriguing high-end phones on the market. Perhaps the company will follow Motorola's game plan. After losing momentum in the flagship Android market, Motorola had to help regain its momentum by producing some of the most budget-friendly Android phones of the time before returning to the flagship market.